So the inner you wants to find confidence in the way you dress and present to the world each day…. but you don’t know where to start?

Hello gorgeous

I am here to help you discover your style, what clothes look best on you so you will look and feel fabulous…… are you ready?

I’m Jo,

A Personal Stylist living in Adelaide South Australia, who loves lighting up women’s lives by helping them to find their style groove.

I’m a wife, mother and nanny and adore my grandchildren to bits, if I hugged them any tighter they would burst.

I have had an amazing career in business, corporate and government and now run my women’s fashion and styling business.

Why choose me as your stylist?

Because I have been where you have been. We women can get so busy taking care of everyone we forget to do the same for us.

I know what it’s like not to feel good about how you dress. You want to look good, but you don’t have the confidence in knowing how to put an outfit together that’s right for you.

You get stuck, wearing the same outfit time and time again, you’re in a rut and don’t know how to get out of it.

Let me inspire and show you how to dress in a way that’s perfect for you and your lifestyle.


Why I do what I do.

It took me until I was in my 50s to realise I had been so busy being the wife, mother, career woman and slave to my two cats that I had lost my identity, my purpose.

I was overweight and hated buying clothes. The thought of trying on clothes in front of the dressing room mirror terrified me. I would often leave the shop deflated and in tears, my husband left standing there never quite understanding why. Deciding enough was enough I took control and lost over 25 kilos, it felt amazing.

I began my business selling women’s clothing in Adelaide markets, pop-ups, created an online store and gained qualifications as Personal Stylist. It gave me the insight into how women viewed their bodies. Did you know we are all very similar in our thinking? It seems we are all so quick to point out the things we don’t like about our bodies and don’t share what we do like.

I want to change this, one person at a time.


Who am I here for?

This is a space for ladies wanting to discover how to dress for their everyday style. It maybe for business, career or personal. Maybe your body shape has changed and you want to rediscover how to dress for this change.

It’s all about getting it right for you, your budget and lifestyle.


“Find your style confidence and live the life you love”